More than 50 influencers created the same advertisement and launched 'Vikash Student Account'

Bikash, Bangladesh's leading mobile financial services provider, recently introduced Bikash Student Account to address the financial needs of millions of students under the age of 14 to 18 years in the country. Over 50 influencers dressed in student uniforms along with top celebrity Afran Nisho presented the campaign ad in a new look. As a result, a campaign with more than 50 video content has been launched for the first time in the digital world of Bangladesh.

Recognizing the power of influencers in today's digital world, Bikash teamed up with over 50 content creators in the country to create an innovative campaign to connect with the country's youth. Through this campaign, the entire Bangladesh has seen for the first time the uniformed student look of the country's best content creators like Raba Khan, Amin Hannan Chowdhury, Kito Bhai, Hamza Shayan Khan, Mysun's World. This unique campaign has created an incredible milestone in the world of digital marketing in Bangladesh.

The campaign has already captured the attention of the youth, building a new connection with the brand through innovative and timely content campaigns among the younger generation. Through videos of content creators in this campaign, youngsters can easily learn about everything needed to open a Bikash student account and the special offers available to them upon account opening.

By opening a student account easily with only digital birth certificate and active BKash account number of mother/father, BKash is bringing the freedom of transactions to the youth of the country. This account is not just a means of transaction; This is a new effort to ensure the financial solvency of the youth of Bangladesh. For details about BKash Student Account visit: https://www.bkash. com/page/student-account.

Bikash is a unique paradigm in the world of mobile financial services today with more than 7 crore customers. Bikash has not only revolutionized financial transactions but also made the life of every family in the country easier, dynamic and brought financial freedom. With a relentless pursuit of customer-centric innovation, Bikash continues to play a leading role in the financial inclusion of the people of Bangladesh today.