Anoushka Dovey joins Tecna as Head of Marketing

Exhibition and brand experience specialist, Tecna, has appointed Anoushka Dovey as its new Head of Marketing.

With over a decade of experience spanning government, professional services and global tech, Anoushka brings deep expertise in strategic communications, content marketing and brand growth.

She previously held senior roles with the Police Federation of England and Wales and HM Prison & Probation Service (HMPPS), leading national campaigns and complex communications programmes that shaped policy. In the private sector, at Gartner, she drove high-impact event communication campaigns and community engagement for global audiences. Most recently, she expanded the marketing function for a global CXO community at Blend, scaling its reach and impact.

Commenting on her new role, Anoushka said:
“I’m thrilled to be joining Tecna at such a pivotal time in its growth. With a bold new brand and continued investment in innovation, Tecna is perfectly positioned to lead the way in sustainable, design-led experiences. I’m excited to amplify our marketing impact, connect with our partners and clients and tell the story of the exceptional work the organisation delivers.”

James Longley, Managing Director at Tecna, added:
“We’re thrilled to welcome Anoushka to the team. Her experience in building marketing strategies and campaigns for national institutions and global organisations makes her a powerful addition to Tecna as we continue to expand and scale. With her leadership, we’ll strengthen our voice in the industry and further our mission to deliver bold, sustainable and results-driven brand experiences.”

With a growing team, ESSA accreditation, and a strong focus on sustainability, Tecna continues to push the boundaries of what’s possible in exhibitions and brand activations; creating solutions that deliver for clients today, and for the future.