Past Articles

What is Sponsorship? A Post-Pandemic Update

80% of corporate sponsors are interested in investing in virtual events.* Since I originally wrote my blog “What is Sponsorship…

Bespoke Marketing Solutions Empowers Brands with Comprehensive Digital Transformation Services

Based in Bournemouth, Dorset – Bespoke Marketing Solutions, a leading provider of digital marketing services, provide a commitment to empowering…

Earthquakes Continue To Rattle Southern California

Earthquake Rattles San Bernardino County: What You Need to Know Hey there, did you feel that rumble? A 3.8 magnitude…

“Media Champions” Interview on Media Planning & Buying Tips

On this segment of “Media Champions” with Larry Weil from The Sponsorship Guy™, Daily Ad Brief host MaryTherese Griffin discusses the latest media planning and buying tips…

Beijing will stand by Dhaka in reserve crisis – Bangladesh Diplomat

If there is a major reserve crisis in Bangladesh, China will be there on a priority basis, said Yao Wen,…

Nicola Kastner: Event Strategist with Intention

Skift Take Unlike many who found the events industry by happenstance, Nicola Kastner, founder of The Event Strategist, deliberately chose…

House Passes Spending Bill to Avert Shutdown, Prompting G.O.P. Mutiny

The House on Friday passed a $1.2 trillion spending bill to fund the government through September and avert a partial…

Think Sponsors will Fund your Idea? Think Again.

Sponsors are not investors. Sponsors are advertisers. Sponsorship is a channel of marketing and advertising. Companies that choose sponsorship are…

Chennai's IPL starts with a win, Mostafiz is the man of the match

In the end, Dinesh Karthik and Anuj Rawat formed a stormy pair. With their pair, Royal Challengers Bangalore put up…

Top 10 Traditional Wedding Main Course Ideas

These Wedding Catering Ideas Leave a Lasting Impression When it comes to weddings, the main course is the pièce de…