HEL’s – People Powered Activations 

WHO WE ARE: 

We are a multi award-winning independent agency creating immersive brand experiences. Our experiential activations are powered by human interaction, driven by people with the skills to make lasting connections with your audience. With over two decades in live events, we have the expertise to deliver stunning on-site results. From concept to campaign strategy, to production, staffing, logistics and food & drink, we execute sensory brand experiences that trigger positive engagement with consumers.

WHAT WE DO:

Angels: We hand-pick people who are the right cultural fit for your brand, with the intelligence and verve to communicate your message.

• Brand Ambassadors
• Promotional Staff
• Bar & Catering Staff
• Mixologists
• Street Teams
• Event Managers

Activations: We understand how consumers behave in a live environment and how to deliver unique experiential events that consumers will engage with and share.

• Creative
• Design
• Production
• Logistics
• Fulfilment

Artists: Our talented roster of artists create theatre for full brand immersion.

• Actors
• Hosts
• DJs
• Musicians
• Performers
• Make-up Artists
• Photographers
• Videographers

HOW WE DO IT:

Our more integrated approach is helping our clients deliver more ‘real life’ and human experiences. But what does this mean and how is HEL’s spearheading a people-powered approach to live events and brand experience?

People-Powered

Live activations are at the heart of everything we have done for the last 28 years, as we have always been at the forefront of the emotional connection between brands and people, by providing the hand-picked staff who are often the brand storytellers for live experiences. And it is this same approach that we bring to our activation department. We understand how events work on the ground and crucially how consumers behave in a live environment and it is this expertise that we are offering to clients in order to bring their creative ideas to fruition.

Emotional Connection

Live activations work best when consumers are immersed in the experience of the brand, when they can move through a space or activation which offers them an emotional connection but also something unique for them to take away and share. Our starting point when designing live experiences is what is this unique human experience, and we build from there.

Story Telling

Through our expertise, we are able to design and execute experiences which work both emotionally and functionally, all with the consumer at the heart of the design. With a focus on fulfilment and delivery we love to help our brands tell their stories and by focusing on the delivery of that story we are creating immersive human-focused engagement.

Our ultimate aim is to cultivate human connections for our Brands through sensory touch points, which offer their audience a shared and unique experience of that brand’s story. Only then can you begin to create lasting connections.

Get in touch if you want to understand how we can help your brand cultivate lasting human connections through live events: he***@we*******.com

WHERE YOU CAN FIND US:

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